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Rebranding your business is never an easy decision, but it is a common practice that many companies undergo at some point. After all, your brand’s job is to reach your customers, tell your story and market your products or services. So, if your brand is no longer doing its job, it might be time for a refresh or a rebrand.

And after recently rebranding Leeza Writes to Freshly Brewed Copy, I can tell you firsthand that it’s the BEST decision I’ve ever made for my business.